About Us

Our Mission

Our story began from a need. A need for more variety, creativity, & diversity in sizing. Our goal is to help every customer create a style story that is uniquely their own. 

What We Do

Here at C Pride, LLC. we specialize in inclusion, diversity and creativity. Currently, our core products include accessories for both men and women. In the near future our goal is to add clothing that is size inclusive and especially stylish for the "big & tall" man. We strive for excellence and we look forward to serving you!

Meet the Founders

C Pride, LLC. was created by Cedric and Rickita Pride. The brand was born from a need for Cedric to have a longer necktie. Cedric is 6'3" and considered a "big & tall" man, so it's fairly difficult for him to find clothing and accessories that fit him and are stylish as well. When looking for a necktie one day and falling short, Rickita suggested that the two of them make a necktie themselves and so C Pride was born. C Pride has been in operation since March 26, 2015. (FUN FACT: Cedric and Rickita's wedding anniversary is exactly one year later to the date. Totally unplanned!) 

Customer Testimonials 

"I recently purchased a lap scarf to match my lapel pin. The customer service was amazing. It arrived in a timely manner and the quality of my lap scarf was excellent. I’ve bought a few lapel pins before and I was extremely satisfied. I would definitely recommend their services and I will be a returning customer."-Erika T. of Maryland

"Very kind and professional. I got my requested order back in less than a week when I ordered it. He made sure it was exactly what I asked for in color and quality!" - Gina D. of Sheffield

"FAST and EXCELLENT customer service!!! HIGHLY recommend and will be ordering again in the future!" -Dee G. of North Carolina

"Mr. Pride is the Truth! Very professional and does Amazing work! What are you waiting on, contact him now! Atlanta Customer For Life!" - Kim A. of Atlanta

"Excellent product. Looks even better in person. Quick and fast delivery. Very professional customer service." -Kim W. of Texas 

"Great customer service! Cedric didn’t waste anytime processing my order. He’s very dependable and here to please. I will definitely be a repeat offender." -Danielle W. of Texas

"10/10 recommend C.Pride for your big day. Very accommodating and great quality! Cedric met with Gantt and I to pick the fabrics and discuss our vision. The bow ties were beautiful and everyone loved them! We will definitely be return customers for future events!" -Derryl C. of Tennessee 

"From the beginning, Cedric Pride has represented the best in customer service and an impeccable product! The tailoring, the material, the custom design, and the testimonials of his workmanship makes the entire experience impressive! I was captured by his desire to keep me as a client, and not just a one-time transaction! I can’t wait to wear my lapel pin with pride so someone can ask, “where did you get that from?” -Kecia C. of New Jersey 

"The customer service is the best I’ve ever received from anywhere. I needed my order fast and it was here in two days. I highly recommend C.Pride and if you are on the fence about placing an order. Get on down and just do it, you will not be disappointed." -Monty C. of Mississippi